Name: Tamara Mutter-Slagter and Kevin Slagter
Company Name: Fuscia Designs
Location: Toronto, however we do travel
Service (what do you do?): Floral Design and Event Decor
Number of Years in Business: 5+
What made you start your own business? Tamara: I have always aspired to be an entrepreneur; initially my passion lay in fashion and design. I have also always had a strong interest in weddings, in fact my first business was a planning co. called Couture Wedding and Event Design, left to the wind, when I was offered to manage the weddings department at Presidential Gourmet. It was there that I was introduced to the event business, and soon thereafter a passion was realized for the décor part of the event, specifically florals . I absorbed all that I could while at Presidential Gourmet when an opportunity to purchase an existing floral design co. presented itself(not mentioning any names) , I knew then that this was more of an opportunity in timing, one that I would take on solo … voila Fuscia Designs was born! Fuscia Designs is a collaboration of all my experiences, a fusion of fashion focused and innovative designs, styled with florals as the medium, the event as the canvas. An atelier and client focused boutique style experience for our clients.
Kevin: I joined Fuscia Designs, almost immediately after we knew that we were meant to be together. We were not only lucky enough to have found our soulmate, the love of our lives and best friend in each other but we also shared a passion of working with flowers. We met in a flower cooler, I was Tamara’s supplier , it was inevitable. I had owned a wholesale flower business prior, working as a designer and with events is much more inspiring! The first weekend we worked together was on a 4 day wedding, needless to say I was thrown in the fire, we didn’t sleep all weekend. The coolest part , aside from it all coming together and working on flowers beside dinosaurs, all day was while waiting for the elevator at 3:00am or 4:00am to load out of The ROM we were just sitting in their lounge chairs gazing up at the most stunning ceiling…who gets to do that?
If you had to start over what one thing would you do differently? A louder and stronger start, with advertising and brand design, an announcement to the world that Fuscia Designs is here and ready to paint the town Fuscia, previously we were found through word of mouth, the unknown jewel in the rough….I was also careful not to step on toes and use the contacts made while at PG, as I wanted to make it purely on my….and now our own!
What’s your favorite, can’t-work-with-out, item? Kevin, he challenges me, inspires me and I respect his design perspective and opinion. We both have to loooove what we are working on before it goes out!
What is the best piece of business advice you’ve ever received? Do what you love and are passionionate about, success will follow.
Which two people (past or present) would you like to meet over coffee and why? Tamara: Karim Rashid, coincidently he is also in the current edition of Wedluxe I am completely fascinated by his art, his work, his mind, but more specifically his drive to touch every part of design , similarly like waving a wand to colour and modernize the world….He is beyond an over achiever…. how does one person not only possess such an open mind but one with soooo many innovative concepts and designs and then… execute it! I might also add that we share a commonality, he adores pink.
Kevin: Jeff Leatham, he appreciates flowers and shows them in their true beauty, as monochromatic bunches and in mass. He bends the rules of possibilities into an artform, which we looove! He is a forward thinker, you can see his passion, style and precision in his designs, additionally he has personality, is cool and views his work as fun! Much like us J
In five words how would you sum up your personality, style, company brand? Glamorous, luxe, dramatic, romantic, fun.
What would you like your clients to come away saying about you? Wow Fuscia Designs, rocks, we had such a blast meeting and planning with them, we felt that they really got us/ our style, like magic they exceeded our expectations and blew us away on our day!
I must admit we do like a bit of room for the element of surprise….
What are your three favorite blogs besides your own and platinumeventsgroup.com?
Style me pretty
Hot Pink Brides
Photo courtesy of Joee Wong